Be the first local namenew homeowners remember.
Houston Highlighter places one business per category into a refined co-op postcard mailed directly to new homeowners during their highest-spend window.
Next Drop
Why buyers respond
Homeowners in their first year are actively selecting cleaners, landscapers, roofers, dentists, tutors, gyms, and contractors. This product reaches them before competitor habits are formed.
Reserve Your Exclusive Category Slot
Browse by business group, then claim the one exclusive slot that fits your category before a competitor gets there first.
Home & Property Services
High-frequency service categories that homeowners keep coming back to throughout the year.
Lawn & Landscaping
Ideal for weekly service routes in master-planned communities with HOA standards.
House Cleaning
Targets busy move-ins who want recurring help right after closing.
Pest Control
High-retention service category with immediate demand in new-construction areas.
HVAC Services
Year-round demand category with strong repeat service potential after installation.
Interior Design / Staging
Premium fit for firms selling furnished, finished spaces to newly moved-in households.
Construction & Big Projects
Higher-ticket contractors and upgrade categories where one closed client can justify the entire drop.
Home Remodeling
Fits companies selling higher-ticket upgrades once homeowners settle in.
Roofing & Gutters
Good for long-cycle exterior projects that benefit from repeated local visibility.
Home Builder Showcase
Best reserved for marquee builders promoting new inventory or model homes.
Custom Pool Builder
Targets high-intent homeowners considering backyard upgrades in their first year.
Professional & Financial Services
Trust-driven businesses that benefit from being seen early and repeatedly in the neighborhood.
Real Estate Agent
Best for agents who want early brand recognition before residents pick their go-to referral source.
Insurance Agent
Helps local agents get in front of homeowners during policy review season one.
Mortgage / Lending
A premium placement for lenders who want top-of-card visibility and referral recall.
Health, Beauty & Lifestyle
Recurring personal care and wellness providers that win through visibility and familiarity.
Dentist / Orthodontist
Strong recurring category for households choosing new family providers.
Chiropractic / Wellness
Useful for practices building familiarity and trust with nearby families.
Food & Restaurants
Quick-response local favorites that convert well with a compelling first-offer or family special.
Pizza Restaurant
Strong opener for families looking for their first nearby takeout favorite.
Pet & Family Services
Emotion-led categories for households looking for dependable help close to home.
Pet Grooming
Works well with new residents searching for repeat care close to home.
Tutoring & Learning
Built for families settling into new school zones and activity schedules.
Photography / Video
Great for family, newborn, and milestone sessions tied to recent moves.
Automotive Services
Evergreen maintenance categories that appeal to nearly every homeowner household.
Auto Detailing
Good fit for families upgrading vehicles and wanting a trusted local detailer.
Retail & Local Shops
Local commerce slots that work best with a clear promo or strong neighborhood relevance.
Dry Cleaning
A practical neighborhood service homeowners tend to keep on hand for later.
Don't see your category?
Text us and we'll check if there's a custom slot available for your business.
Text (361) 434-0093Your Ad Goes to These Doorsteps
Each co-op card ships to 10,000 brand-new homes across Houston's most sought-after master-planned communities.
Why new homeowners? Residents in brand-new homes spend 3–5× more in their first year on services, home improvement, and local businesses than established households.
From Reservation to Doorstep in 4 Steps
Reserve Your Category
Browse the placement board above. Find your business category and tap 'Reserve'. Each category is exclusive first come, first served.
Secure Your Spot
Complete payment via Stripe. Your category is officially locked, no competitor in your space can join the same drop.
Your Ad is Designed
We'll send ad specs to your email within 72 hours. If you have your own ad imagery you can send it to us, we will use it. If you dont have a design, our team create a professionally designed postcard for you.
We Handle the Rest
We print and mail your co-op postcard to new homeowners in Fulshear, Katy, and Houston. Trackable call forwarding number included.
The Science Behind New-Mover Marketing
Reaching homeowners at the moment they move is the highest-ROI window in local advertising. They're actively searching for every service category you can imagine.
New homeowners spend dramatically more on services in year one than established residents.
Every card goes to a verified new-construction address — zero wasted reach.
Massive reach across the fastest-growing communities in Fort Bend County.
You own your category. No competing ads from rivals in the same mailing.
"New movers are 5× more likely to become loyal, long-term customers than any other prospect group."— Industry Research, New Mover Marketing Association
Built for Houston Businesses
Exclusive Category Lock
Once you reserve, your category is closed. No surprise competitor ads on the same card — ever.
Premium Print Quality
Full-color, thick-stock postcards that feel premium in hand and get kept on refrigerators.
Fast Turnaround
From reservation to doorstep delivery — typically 4–6 weeks. Just submit your artwork and we handle everything.
Local & Personal
We live and work in Houston too. We know these neighborhoods and these homeowners — personally.
Is Your Business a Perfect Match?
These business types see the highest ROI from new-mover postcard campaigns:
Frequently Asked Questions
Still have questions? We're real people — not a chatbot.
Text Us at (361) 434-0093